Signature Services
Creative direction before execution.
Most brand and marketing problems are not execution problems. They start earlier, when the message, priorities, audience, or direction have not been clearly defined.
Creative Medium helps leaders turn that ambiguity into clear direction their teams can actually work from.
Choose the level of support you need
Start here if something feels off but you need help identifying what.
Choose this if you need the foundation rebuilt into something your team can use.
Choose this if your team needs ongoing creative direction and decision support.
Choose this if your website is not communicating the brand clearly.
Brand Clarity Session
A focused working session to identify what is unclear, why it is creating friction, and what needs to happen next.
If your brand, messaging, or marketing work feels harder to execute than it should, this is where we start.
Most of the time, the issue is not creativity. It is that something upstream has not been clearly defined.
This session gives you an outside view, a clear diagnosis, and prioritized next steps so you are not trying to solve everything at once.
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A 90-minute working session where we step back, look at your brand objectively, and identify:
what is unclear, confusing, or misaligned
what is causing friction in your messaging or execution
what needs to be defined, refined, or rebuilt
This is not a surface-level audit.
It is a focused reset. -
Clear articulation of what is off and why
Direction you can actually act on
Prioritized next steps
A stronger sense of how your brand should move forward
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Pre-session brand questionnaire
90-minute strategy session (live)
Brand audit (messaging, visuals, structure)
Tone + direction guidance
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5–6 page Brand Clarity Summary (PDF)
Moodboard or voice direction
1 round of follow-up refinement
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Delivered within 1 week of session
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$900–$1,200
Optional add-ons:
Naming support
Tagline development
Expanded brand or visual direction
BRAND + Execution Reset
A full brand foundation for leaders who need clearer messaging, stronger direction, and a system their team can actually execute.
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Leaders with a capable team, but no clear brand system guiding the work.
This is for brands that have momentum, but the messaging, visuals, content, or execution keep feeling fragmented.
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This is where clarity becomes a system.
Define positioning, messaging, and point of view
Establish voice, tone, and narrative direction
Develop visual direction across typography, imagery, and layout
Create alignment across brand, content, and execution
Recommend structure for web, content, or campaign work
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A brand that makes sense and feels cohesive
Messaging that is clear and usable
Direction your team can execute against
A system that reduces subjective feedback and repeated rework
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15–20 page brand system deck
Voice + visual direction guide
2 rounds of feedback
3–4 week timeline
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$4,500–$6,000
Optional add-ons: web copy, brand book, sales deck
FRACTIONAL CREATIVE DIRECTION
Ongoing creative leadership for teams that need better decisions, clearer direction, and stronger consistency without hiring internally.
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Founders, executives, or lean marketing teams who need senior-level creative direction without adding another full-time role.
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Your team keeps ownership of the work. I help make it clearer, stronger, and easier to move forward.
Strategic and creative reviews
Brand consistency oversight
Feedback on content, design, and execution
Direction across vendors or internal teams
Async support by email or Slack
Decision support when the work starts to drift
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Faster, clearer decision-making
Fewer revision cycles
More consistency across your brand
A stronger point of view guiding the work
Less ambiguity landing on execution
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Lite (4–5 hrs/month): $1,250
Core (8–10 hrs/month): $2,000–$2,500Custom scope available
Brand-informed website strategy
A strategic plan for leaders whose website no longer reflects the brand clearly or gives the team a strong foundation to build from.
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Rebrands, repositioning, product shifts, or growing brands that need clarity before redesigning, rebuilding, or rewriting their website.
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Your team keeps ownership of the work. I help make it clearer, stronger, and easier to move forward.
Strategic and creative reviews
Brand consistency oversight
Feedback on content, design are not selling web design or development. You are selling the strategy before the build.
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Audit your current site or plan a new structure
Clarify homepage messaging and flow
Map how content should be organized
Identify what needs to be written, revised, or removed
Provide visual and layout direction for designers or developers
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A clear plan for your website
Messaging that communicates the brand more effectively
Direction your designer, writer, or developer can execute
A stronger structure for content and conversion
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Web strategy deck or doc (2–3 pages)
Annotated homepage or copy flow
Visual references
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$3,000–$4,500
Optional add-on: web copy ($1,500–$2,000 for up to 5 pages)
Targeted Brand + Marketing Support
Targeted support for brands that already have a foundation in place but need help refining, extending, or strengthening specific pieces.
Available Services
Website copy (per page): $400–$600
Brand asset audit: $1,200
Moodboards / style boards: $750
Messaging or positioning audit: $950
Presentation deck design/refinement: $1,200–$2,000
Naming + tagline: $600–$1,200
Brand book (full documentation): $1,000–$2,000
Custom: launch planning or content strategy
Ready for Clarity?
If your brand, campaign, website, or marketing work is harder to move forward than it should be, the issue may not be execution. It may be that the direction behind the work has not been clearly defined.
I help leaders identify what is unclear, what decisions are missing, and what their team needs to move forward with more confidence.
Let’s talk.
I help leaders define the direction their teams are being asked to execute.
When the message, priorities, audience, or creative direction are unclear, execution becomes expensive. I help turn that ambiguity into a clear foundation for brand, messaging, content, and design.